Thursday, January 23, 2014

"Food as a Lifestyle" Brings Maximum Flavor as a New Chef Reality Show

FOR IMMEDIATE RELEASE


Foodable WebTV Network Brings "Maximum Flavor"
with New Chef Reality Show
Food as a Lifestyle is the first reality show of its kind, giving viewers a behind-the-scenes look at what it means to be a chef

MIAMI, December 23, 2013 - Foodable WebTV Network is excited to announce a new partnership with Miami celebrity chef Adrianne Calvo, who will be the first featured chef in the Network’s new chef reality show, "Food as a Lifestyle". Filming for the show began October.

The show shadows Chef Adrianne, Owner of Chef Adrianne's Vineyard Restaurant and Wine Bar, to give viewers real insight into the life of a chef and what it takes to make food your life.

"Food as a Lifestyle" is the Network’s first franchise-model show and will eventually feature different chefs in each major food city. The first episode focuses on showcasing the passion and teamwork it takes to make it in the restaurant business. To check out episode one, search YouTube channel foodaslifetv's "Food as a Lifestyle: Orchestrated Chaos".Interested viewers may want to be on the lookout for more episodes, coming soon on FoodableTV.com.

“We’re attempting something that’s never been done before, creating a real reality show as it affects the life of a restaurant chef, industry operator, and how this actually affects the consumers they serve,” said Foodable founder and executive producer Paul Barron.

Aside from being a restaurateur, Calvo has two cookbooks under her belt, a recurring television segment on NBC Miami, and her own foundation "Make It Count", which she started in support of St. Jude Children’s Research Hospital. Known for bringing 'dark dining' to the local scene, she has also made several TV appearances, in the local community and nationwide.

Foodable founder, and executive producer Paul Barron merges his background in social, publishing and producing to bring the new concept to life. He began building Foodable WebTV Network over three years ago, as the first media platform that merges content not only for the pro-foodie crowd, but industry leaders, restaurateurs and chefs, as well.


ABOUT FOODABLE WEBTV NETWORK (www.foodabletv.com)
Founded by DigitalCoCo and led by Paul Barron, the Foodable WebTV Network is a content platform for the restaurant and hospitality industry, covering trade and prosumer content. With six city blogs, a national blog, 10 WebTV shows, on-location and in-studio, and a social media audience of over 400,000, Foodable Network is a go-to content provider for restaurant and hospitality professionals. Foodable is currently on track to hit more than 250 million impressions in the first year of the network.

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